Curious what this means?
You have it all unveiled below.
But before, here's a short story:
For the first 3 years of having a business,
Back Friday felt intimidating and scary.
The idea of inventing something 'special' felt hard.
And the noise everyone made around this week felt discouraging.
So I did what every entrepreneur finding themselves playing small at times
does regularly:
I decided I am above selling
And I stuck to my normal show-up-while-hiding activities.
Sound familiar? :)
Now, this very day two years ago,
I was in front of the fireplace in our living room
watching the dance of the flames in the calm of the afternoon
when it just hit me:
I want, NO, I CHOOSE, to create an offer never seen before.
And I choose to do it on my terms!
The idea of the Yellow Week Extravaganza dropped in
and a new yearly tradition was started!
Coming back to now,
this is the time of the year when we go crazy inside...